Pete is Making it Matter for patients right now where Site of Care restrictions are growing, slowing access to care, limiting patient choice, and making it harder for providers to coordinate care for patients. Pete is working thru several strategies to ensure the appropriate patients can get Abbvie's lifesaving therapies! Pete is:

1) Identifying the most common SOC restrictive policies thru Policy Reporter, other AI sources, and good probing with customers.

2) Working with our partners on the Oncology Market Access Payer Marketing team to identify strategies that reduce access friction from SOC restrictive plans.

3) Educating customers on the product distribution models and the in-network SP partners highlighted on our HCP websites.

4) Having focused and deliberate communication with teammates to field suggestions, find similar cases nation-wide, inform others, and learn more about how these policies affect patients nation-wide.

Pete is Making it Matter for patients and customers struggling thru Site of Care restrictions with Abbvie products, and his work is influencing other FRM's and their patients across the country.

Submitted by: Michael Blackwell